Events
Silesia: "I CAN! Stop SMOG" - ecological event
The initiator of the "I CAN! Stop SMOG" campaign is the Silesian Voivodeship. Our company was invited to develop a creative concept for a non-standard campaign addressed to the inhabitants of the region. And so the idea was born to transfer a piece of the jungle straight to a spectacular green tram, inside which, surrounded by greenery, with the sounds of birds and the smell of the forest, passengers received a package of information on how to effectively fight low emissions and a set of gadgets, including anti-smog masks. This unique campaign, based on an event and ambient activities, brought excellent communication and media reach results.
Katowice City Hall: "Send the crane" - educational event
The educational event "Send the crane" was prepared and implemented by our agency on behalf of the Katowice City Hall. The aim of the project was to educate pedestrians and drivers about safety while moving around the city. Prof. was invited to participate in the event. Jan Miodek, who became its ambassador and language educator (explaining the meaning of the campaign's slogan "Let the crane go"). During the event, which took place in the center of Katowice, special guests also appeared - Golec uOrkiestra, who delighted passengers with an unusual concert in the tram.
INDUSTRIADA Festival of the Industrial Monuments Trail
Campaign promoting the industrial heritage festival called INDUSTRIADA, which introduces the inhabitants of the region to the facilities located on the Technical Monuments Trail. As part of the promotional activities undertaken, based largely on direct marketing and event campaigns (competitions, concerts, light shows), residents of the Silesian Voivodeship were encouraged to actively participate in the holiday and to learn about the tourist, historical and architectural values of the Technical Monuments Trail. The campaign promoting INDUSTRIADA received the Golden Arrow award in the "Experiential Marketing" category.
An industry event inaugurating the operation of the My Honey Home brand showroom
A classic of Dutch elegance in Katowice - in the very center of Silesia, a new showroom of the Dutch brand EICHHOLTZ by My Honey Home was created. Our promotional support for the inaugural event, attended by architects and interior designers, concerned marketing communication, PR activities, technical support, and video and photo documentation. The event was hosted by Andrzej Sołtysik, and Olga Bończyk honored it with her recital.
